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Posts tagged with ‘Team Mom’

  • Moms: Got Game?

    By Stephanie Azzarone on March 28, 2011
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    When we launched our award-winning Team Mom blogger review network some years back, the concept and the name were based on my personal experiences as a real team mom for my son’s softball and soccer activities. If your kids play school sports, then you’ll quickly understand the connection  — it’s  the team mom who notifies everyone when the next game […]
  • In the Event of an Event

    By Stephanie Azzarone on May 11, 2010
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    Thinking about hosting a social media event? Check out this guest post from Marie Baker, director of Child’s Play Communications’ award-winning Team Mom network of mom bloggers: Here at Child’s Play, we enjoy putting on events like our recent LA Bloggers Brunch. On the flip side, as bloggers we also love going to events – it provides us with the […]
  • Orlando, Here We Come!

    By Stephanie Azzarone on March 22, 2010
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    I am SO excited about this coming weekend! As mom-blogger liaison for the Orlando/Orange Country Convention & Visitors Bureau, I had the  pleasure of inviting  eight fabulous mom bloggers and their kids to town for three days of sun and fun that will  include a tour of Disney Hollywood Studios, Universal Studios, Islands of Adventure, Seaworld and Gatorland, plus a trip to a […]
  • Toy Fair Social Media Panel: Marketers + Mom Bloggers

    By Stephanie Azzarone on February 17, 2010
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    This week marked the 107th American International Toy Fair, a major industry event held in New York City. I had the opportunity to moderate a panel there titled, Connecting With Moms In Social Media — Blogs, Twitter and Facebook,  featuring toy companies and mom bloggers.  A special thanks up front to Brett Klisch of bellybuds and The Creative Factor for […]
  • Happy Holidays and a Playful New Year to All!

    By Stephanie Azzarone on December 22, 2009
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    Another year has come and gone, and once again there is much for us to be thankful for. It’s been an exhilarating time here at Child’s Play Communications and we want to express our gratitude to our clients, business associates, the media and the mom community for your continued support. As we enter our 22nd year specializing in connecting companies with […]
  • Bloggers Brunch Blast: Year 2

    By Stephanie Azzarone on November 11, 2009
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    We did it! We held our second annual Bloggers Brunch earlier today and based on the feedback from guests and sponsors alike, I think we can say that a good time was had by all! Thanks so much to everyone who joined us for this special event. The Bloggers Brunch, held at a private club in New York City, was […]
  • Mom Bloggers Make It ‘Real’ — Offline

    By Stephanie Azzarone on October 15, 2009
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    For yesterday’s issue of Engage:Moms, I wrote an article about the growing trend of moms online to meet “live-and-in- person” offline. I thought I would share it with you, below. Much has been said about the growing community of moms online. Far less has been noted about the fact that for many of these blogging, tweeting, Facebooking moms, their favorite […]
  • Mom Blogs Beat Ads

    By Stephanie Azzarone on September 8, 2009
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    I was delighted to be quoted in last week’s Computerworld blog titled, “Why K”NEX brands loves mommy blogs.” The author talked about how toy companies such as K’NEX Brands value working with mom bloggers. In the article, K’NEX chief marketing officer Barbara Rentschler is quoted as saying “We raise awareness much more with mom blogs than we did with advertising.” In the story, […]
  • BlogHer Business

    By Stephanie Azzarone on July 24, 2009
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    What a great first day and night yesterday at BlogHer Business! The kick-off to a full 3 days of all women bloggers, all the time, the business sessions (which my company, Child’s Play Communications, sponsored) offered an opportunity to listen to some great case studies about how brands such as Fiskars, Coach and Tropicana are using social media to connect with […]