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Posts tagged with ‘Working Moms’

  • The Changing World of Moms

    By Stephanie Azzarone on July 24, 2013
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    I’m a big believer in research and hard numbers as legitimate indicators of trends. Recently, I’ve been reflecting on how demographic studies have identified so many changes in the world of moms since my company began marketing to them exclusively 25 years ago. I thought I’d share some of those stats with you, along with thoughts on what they mean […]
  • Female Household Breadwinners: Delving Deeper Into The Numbers

    By Stephanie Azzarone on June 4, 2013
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    You probably saw the headlines last week about the news that women are the sole or main breadwinner in 40% of U.S. households, according to recent Pew Research Center analysis of data from the U.S. Census Bureau. Working women make up almost half (47%) of the U.S. labor force today, and the employment rate of married mothers with children has […]
  • Mom Entrepreneurs: Why They Have What It Takes to Succeed

    By Stephanie Azzarone on March 18, 2013
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    In recent years, we’ve seen an upswing of so-called “mompreneurs” who are starting their own entrepreneurial ventures and writing an entirely new rule book along the way. The new generation of moms is trying to have it all: starting their own businesses while raising a family. In a recent Forbes blog post, entrepreneur and mom Jill Salzman, who started The […]
  • Work-Life Balance for Moms

    By Stephanie Azzarone on October 2, 2012
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    You hear moms talk a lot about “having it all” and whether it’s possible. One thing that we often forget in this discussion is that “having it all” is different for everyone. For one mom, having it all means being able to stay home with her children. For another mom, having it all means finding a good balance between work and […]
  • Do Moms Make Better Business Managers?

    By Stephanie Azzarone on November 9, 2010
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    Do moms make better business managers? Parenting effectively requires a lot of skills — the ability to negotiate and to have patience, among them. As a mother,  that means moderating a battle between two toddlers who want the same toy, serving dessert IF they first eat their broccoli or reading  a favorite story for what seems like the millionth time in a single […]
  • Women Achieve Workplace Majority

    By Stephanie Azzarone on January 7, 2010
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    In the next few months, there will be more women in the workforce than men – surely a cause for celebration for those who believe in equal opportunities for the sexes. Or is it? According to a Pew Research Center study conducted last spring, 19% percent of Americans – nearly a fifth of the entire population — think women should […]
  • SAHMS Younger, Hispanic

    By Stephanie Azzarone on October 1, 2009
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    A U.S. Census report, released today, indicated that nearly one-quarter of all married-couple families in the U.S. had a stay-at-home mom (SAHM) in 2007. The 5.6 million women who said they stayed home to care for children and family while their husband worked full time were younger and more likely to be Hispanic and foreign-born than other mothers that year. Twenty […]
  • Is Your Daughter a Princess?

    By Stephanie Azzarone on August 14, 2009
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    Interesting opinion piece in Wednesday’s USA Today. The author, Laura Vanderkam, maintained that princess culture — all that exposure to Disney princesses over time — has contributed to creating a generation of girls and young women who believe that if they are charming and patient enough,  their prince will come to rescue them from economic woes. Vanderkam felt that this was […]
  • Best Cities for Working Moms

    By Stephanie Azzarone on August 10, 2009
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    This month, ForbesWoman, a special section within Forbes magazine, launched its first annual list of Best Cities for Working Mothers. It noted that while all moms want a safe place for their children to live, top medical care facilities and excellent schools, working  moms also have other important considerations. Among them: job opportunities, the potential for relatively high income,  a family-friendly cost […]
  • Baby-Mommy Buddies

    By Stephanie Azzarone on May 29, 2009
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      Talk about mom-friendly companies…   The Human Resources department at a Deerfield, Michigan accounting firm partners pregnant women with other employees who have recently had babies, so that moms-to-be can ask questions and get support. The “buddies” also assist the new moms in making the transition back to work.   The buddies are encouraged to meet on company time, […]